Tuesday, September 29, 2009

Customer relationship management (CRM) is all about managing the relationships you have with your customers - including potential customers

In the existing competitive business environment, whether a stock trade or a pair of socks, individualized customer relationship and collaboration is the key to success and CRM combines all processes, functions to achieve this goal. An effective CRM will include methodologies, strategies, software and web-based capabilities that help an enterprise organize and manage customer relationships.

Why use CRM Software?

CRM Software is used to help businesses:

* understand their customer, and
* understand their customer's wants and needs, and
* help the business serve them more efficiently and effectively.

In turn this will help the business to improve customer satisfaction, increase staff productivity, slash operational costs and maximize the effectiveness of each customer interaction.

We specialize in providing our customers with complete CRM solutions by carefully analysing their requirements and busines model. Contacts management, lead tracking, dashboard charting, RSS syndication, opportunity management, Email processing, project management, marketing campaigns or case management, whatever be your CRM needs our professionals with expertise in various technologies can develop effective CRM solutions, enabling you to build meaningful and significant relationships with customers. We also have expertise in customization and implementation of open source CRM packages like Sugar CRM.

In an atmosphere of extreme price sensitivity, customers are demanding more service, more convenience and more personalized communications. Businesses must maximize every interaction with their customers to make positive impressions and drive loyalty and preference. At Xicom Technologies, we regard CRM as a journey, not a destination. It involves shifting your focus from your products and channels to your customer.

Xicom provides a broad range of web development services and application development services to help you harness the power of technology, consulting and maximize your online business investment.

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Visit us at www.xicom.biz to learn more about our company, services and capabilities.

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